Case studies

A collection of professional and personal projects

schuh category page comparison old vs new

2026

schuh

Redesigning product cards to drive measurable commercial impact
+1.65% add to bag, +0.61% click-through, +60% Quick View interactions

schuh category page comparison old vs new

2026

schuh

Redesigning product cards to drive commercial impact
+1.65% add to bag, +0.61% click-through, +60% Quick View interactions

schuh category page comparison old vs new

2026

schuh

Product cards that increased add to bag rate by 1.65%

An intro screen and the insights screen

2025

TakeFive

Building a microbreak tracking & reminder app

An intro screen and the insights screen

2025

TakeFive

Building a microbreak tracking & reminder app

AI chatbox titled "Create a colour scale"

2026

Colour Scales

Creating a colour scale generator website using AI

AI chatbox titled "Create a colour scale"

2026

Colour Scales

Creating a colour scale generator website using AI

Shot Scope homepage on desktop and products page on mobile

2025

Shot Scope

Designing & developing a 7-region commercial website

Shot Scope homepage on desktop and products page on mobile

2025

Shot Scope

Designing & developing a 7-region commercial website

two mobile screens showing newish app

2023

Newish

Luxury clothing rental concept to tackle fashion & textiles waste

two mobile screens showing newish app

2023

Newish

Luxury clothing rental concept to tackle fashion & textiles waste

NEO Sportz mobile app screens

2024

NEO Sportz

Taking a social-fitness platform from concept to high-fidelity prototype

NEO Sportz mobile app screens

2024

NEO Sportz

Taking a social-fitness platform from concept to high-fidelity prototype